A typical marketing communications agency views a client’s need through the eyes of its own core capabilities currently on staff. The reason … agency profitability … pure and simple.
As a result, despite the need for a creative, expertly designed marketing solution that helps the client achieve their goals, that marketing resource may develop a creative solution that they have no idea will produce results.
What they should be offering the client is a creative, industry specific solution that incorporates best practices designed into that idea. That way both client and agency have a good idea of the expected results.
This is the primary reason Leap Marketing was created and why our growth is being fueled by the dynamics of the agency industry itself.
We work differently. By working with experts that know your industry, our creative ideas spring from understanding your industry’s best practices and using successful, past efforts as the basis for that new idea. Ultimately, it will work and produce results.
This is how Leap Marketing maximizes your marketing investment dollars to create the successful marketing you need, when you need it.
Let’s talk about what Leap Strategic Marketing can do for your business.